초록 열기/닫기 버튼
Purpose–The coronavirus disease (COVID-19) started in Wuhan, China, in December 2019 and rapidly spread across China and beyond. Most businesses are fully or partially closed following government restrictions; the COVID-19 outbreak has led to significant disruptions of the global economy and a severe crisis in the tourism industry. This study explores experts' perceptions and opinions on the shift of international conference industry during/after the COVID-19 pandemic, suggesting policy response to the convention industry. Design, data, and methodology–An expert survey was used to collect the data in September 2020. Data analysis was performed using the descriptive analysis and Analysis of Variance to identify the difference among the three groups. Result–The results showed that the form of meetings, exhibitions, and events would change from offline to online and hybrid platforms even after the end of the COVID-19. Conclusions - The policy mix should be considered to shift from the initial focus on the survival of the small/medium businesses in the short term towards a more longer-term and systematic approach, such as strengthening research and development, crisis response management, cooperative relationship between stakeholders. Future directions are discussed.
키워드열기/닫기 버튼
COVID-19, international conference industry, expert survey, policy response
